314 million people and counting.
That's how many people have heard about the Central Coast Mariners since news broke last month Usain Bolt could be training with the club.
While an independent analyst for the A-League's found that's equal to about $16 million worth of advertising.
It means while we're yet to see what he could do for us as a professional footballer, Bolt has well and truly put the Coast on the world stage.
And with the world's fastest man sharing his personal journey on social media, we can expect more people from across the globe to start paying attention.